Posts Tagged ‘The Journey is the reward’
Watch and listen to some vintage Steve Jobs talk about his experience visiting Xerox PARC in the days before Macintosh. At PARC, Jobs saw three things: Smalltalk, ethernet, and a graphical user interface.
It’s not so much about the technology per se, or for technology as an end it itself. It’s about recognizing how to use technology to enable people to work, do things, and think things they never did or thought about before. This is what the folks at Xerox PARC could not see; but what Steve Jobs did see. And Steve took it all from them.
It’s about thinking differently, right? When Steve Jobs was a kid his father used to buy old cars, fix them in the family driveway, and then resell them. Steve was not so much interested in the mechanics of fixing cars; he was more interested in the types of people who originally bought the cars he saw sitting in his fathers driveway.
In the short video you will also hear Steve talk about John Sculley. Sculley was the CEO that the Apple Board brought in to run Apple in 1983 when they thought that Seve Jobs, at 28 years old, was not up to the task.
Take a watch
To get an insight into the early life of Steve jobs –
Steve Jobs, the Journey Is the Reward
More on John Sculley and Steve Jobs
Steve Jobs at Stanford – “How to Live before you Die”
Think about it some more – Who owns creativity? Who owns Culture?