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Radio Shack history – catalogs and TV commercials going back to 1939/1976

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Radio Shack started in 1921 in Boston, Mass., by London-born Bostonian brothers Theodore and Milton Deutschmann. These brothers wanted to provide amateur and ham radio equipment to the public. At the time, this technology was cutting-edge and the field was wide open. To pursue their interests, the brothers opened a retail store (a block from the site of the Boston Massacre).  William Halligan, one of Deutschmann’s first employees and later the founder of Hallicrafters, suggested the name, “Radio Shack”.

The brothers thought the name was fitting since their store would supply the equipment for ship’s radio officers, as well as ham radio operators. But it wasn’t until 1939 that Radio Shack introduced its first catalog when it entered the high-fidelity music equipment market…

Read the rest of the history, view the catalogs going back to 1939,  and check out the videos at the links below

Main site –


Written by frrl

June 28, 2009 at 3:53 am

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